I want to discuss some economic factors of bookfairs at RCDS. For one, the concept of a bookfair has clearly changed over the years into “a fair that also has books,” as I like to call it. This likely transpired due to noticeable economic advantages in broadening the scope of a bookfair, especially with kids growing further away from entertainment in reading as each day brings about another technological benefit to today’s fast-paced, ADD-fixated youth. With food also, the school can charge a lot of money to kids for meals, but they have no problem paying it, as it gets charged to their school account instead of requiring cash. Also, with various “kiosks” selling products hardly associated with students (bags, jewelry, candles, etc.), it is obvious that the very parents who bring their children to the book fair are targeted just as much, if not more, than kids as consumers.
- Andrew Citrin